Jingle Bells

Jingle Bells

The Body Shop international’s mission is to make every body feel good this Christmas by donating a days worth of water to a family in Ethiopia for every one of their gift sets sold. Therefore UK ad agency Mr President created a global music video uniting voices from around the world in six different languages (English, Cantonese, Portuguese, Japanese, German and French), singing the worlds’ most popular Christmas song – Jingle Bells – during their bathroom routine. The feel good film is packed full of cheeky, British irreverence, whilst still communicating a charitable message in a way they know Body Shop fans enjoy. The film is one part of their ongoing work developing the voice for The Body Shop worldwide.

www.thebodyshop.com/give-water/
www.christmas.thebodyshop.com/en_GB
www.mr-president.co.uk/project/body-shop-jingle-bells/

Based on the Body Shop counter this initiative has already bought drinking water for 4.197.314 days so far.

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