Timeless is Lacoste’s latest campaign from BETC Paris. It is a celebration of the company’s long history (it was founded in 1933 by tennis player René Lacoste and André Gillier) but also a commentary on how much style has evolved over the past century especially for women.
The film starring Damien Chapelle and Dorcas Coppin is directed by Seb Edwards, the stellar direction of photography is by Hoyte van Hoytema, the music is by Max Richter and the costume design was done by Madeline Fontaine. The production is by Wanda and the VFX by Mikros image.
A story of an epic journey and love at first sight.
All images © Mikros image / Ad | Lacoste – Timeless
You can watch the making of the film here.